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Sustainability Data That Private Investors Actually Use: The Vienna Stock Exchange Sets the Example
money:care brings retail-friendly sustainability data to the Vienna Stock Exchange's website for all Prime Market companies.

No one opens the app and thinks, “Adidas.”
But what really matters to investors?

Investment Playlists: How Thematic Investing Truly Engages Users
Investment playlists make thematic investing accessible to retail investors. Here’s how brokers and financial portals are successfully implementing this feature.
Buying Sustainability Data: Where to Find ESG Data for Your Website and App, and What Matters Most
Where can you find the right sustainability data for your financial application? This guide will help you choose.

Die R.E.T.A.I.L.-Strategie 2026: Was über 200 Retail-Investor:innen von ihrer App erwarten
Die R.E.T.A.I.L.-Strategie 2026 wurde von money:care auf Basis von >200 qualitativen und quantitativen Interviews mit Retail-Investor:innen entwickelt.

How justTRADE Boosted User Engagement with Investment Playlists
Investment Playlists achieved an 83% user engagement rate and a 10% order flow CTR on justTRADE. Our Investment Playlists as a thematic discovery layer. A case study.

Why Retail Investors Will Act Differently in 2026—and What That Means for Financial Portals
The behavior of retail investors has changed fundamentally in 2026. What’s behind this shift, and how can financial portals benefit from it?

What Is a Financial Data API? REST and WebSocket Explained Simply
What is a financial data API, what market data does it provide, and when should you use REST instead of WebSocket? An easy-to-understand overview for financial applications.
Buying Basic Data: Where to Find Data for Your Website and App, and What Matters Most
Purchasing Fundamental Data: Providers, Selection, and Licensing

How We Verify Sustainability Data: The Methodology Behind Our ESG Scores
Not all ESG scores are created equal. money:care explains how sustainability data is collected, verified, and analyzed—in a transparent and traceable manner.

How Gamification Works in Trading – Without Compromising Compliance
Streaks, badges, learning paths: How brokers use gamification elements to engage users—while staying within regulatory boundaries.

What is an MCP server? Model Context Protocol for Financial Data
MCP Servers Explained Simply: How the Model Context Protocol connects AI agents to financial data, how it differs from a REST API, and what you can build with it.
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